Who we are

NorthStar of GIS increases Black representation in geography and related fields, and ensures geospatial approaches serve all communities equitably. We connect people, organizations, and ideas to advance justice, equity, and belonging through the power of maps, data, and storytelling.

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Our Vision

A racially-just world built on a racially-just geography—where geographic tools, data, and narratives reflect the power, voices, and needs of every community.

Our Mission

To be Black

Embracing our roots and identity, we celebrate the rich heritage and perspectives of the Black diaspora, weaving them into the very fabric of geographic innovation.

To be

Pioneering new pathways, we merge creativity with technology to revolutionize how geography and GIS are perceived and utilized.

To be innovative

Courageously challenging norms, we advocate for transformative changes that prioritize racial justice in geo-fields and beyond.

To show the world equitable Geo

By showcasing geo-practices and geo-practitioners that embody equity, antiracism, and the richness of the Black diaspora, we set a leading example in shaping a world where all communities benefit from just and equitable geo-solutions.

People seated in conference room, some talking, in front of stage with large blank screen, person serving coffee or water, and other attendees in background.

A woman smiling and laughing at a podium during a presentation or event, with a NorthStar GIS poster in the background.

Getting it done

NorthStar of GIS is a nonprofit organization promoting racial justice and equity through geography and GIS technology. We aim to increase Black representation in geo fields and promote equitable geographic approaches.

Areas of Focus

Visibility

We shine a light on Black geographers, students, and communities, making their contributions and stories visible in the field and beyond.
Representation

We work to increase the presence of Black professionals across all levels of geography, GIS, and related industries.
Advocacy

We push for antiracist, equitable practices in the geographic field, ensuring that systems, policies, and products reflect the needs and dignity of all people.
Community

We build spaces—both in-person and online—where Black geographers and allies connect, learn, collaborate, and thrive.

Executive DIrector

Clinton G. Johnson
Executive Director and Founder, NorthStar of GIS
Clinton is a National Geographic Explorer, TEDx speaker, and the Executive Director and Founder of NorthStar of GIS. He is known for advancing racial justice in geography, geospatial technology, and public policy, with over 20 years of leadership at the intersection of equity and technology. Johnson has been recognized with the National Geographic Wayfinder Award and the WGIC Individual DEI Trailblazer Award.

Learn more about Clinton G Johnson

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